I Ain’t Afraid of No Zeitgeist

Along with most of the nation, I spent some time last night watching our annual grand football spectacle.

I’m not exactly a hard-core football fan — I understand the game and can enjoy it — but watching the Super Bowl is practically a requirement of American citizenship.

Terry Border made a great point about that obligation last night:

//platform.twitter.com/widgets.js I tend to agree. Skipping either event feels like opting out of our culture.

Mind you, there are times when I’d feel just fine opting out of our culture. It’s not like I need to burn a few hours basking in the glow of millionaires pummeling one another in between commercials for terrible beer and the new shows on Fox …

But then what would I have to talk about with coworkers the next day in the office?

I suppose it’s good and necessary to have common cultural touchstones like the Super Bowl, other sporting events, rodent weather reports, and so on. Otherwise there would be even more awkward conversational pauses around the old water cooler.

Me, I prefer the new water cooler — Twitter.

Why wait for the office when you can enjoy wit,

//platform.twitter.com/widgets.js whimsy,

//platform.twitter.com/widgets.js and ruminations

//platform.twitter.com/widgets.js in real time.

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